MAXIMISE YOUR VISIBILITY

  • FAST TURN AROUND

    From design to printing and installation, everything is handled internally.

  • 200 + buses

    Rotating routes 5-7 days a week, running for up to 10-14 hours per day. Covering over 120,000 kms everyday.

  • Continuous Exposure

    Spanning across Geelong and its surroundings, the Bellarine Peninsula, and the Surf Coast.

WHY USE BUS ADVERTISING?

Outdoor media reaches more people than any other advertising channel – 93 per cent of the Australian population living in and around the capital cities.

When paired with other media channels, outdoor media drives Mobile, Social and Digital, encouraging people to search, try and transact.

Biometric research shows people are 2.5x more alert outside the home compared to screen time at home, and are 2x more alert and likely to act.

Source: Outdoor Media Association. https://www.oma.org.au/out-homes-strengths

ADVERTISING ON THE MOVE.

Big Bus Media in conjunction with McHarry’s Busline is the largest mobile advertising network in Geelong and it’s surrounding areas.

Bus advertising is an excellent way to reach a large audience and offers high visibility with consistent daily views. We collaborate with our clients to custom design the most suitable bus signage for you, from full bus wraps to mini bus backs, we can help you maximize your advertising budget to get the best results.

Bus signage is signage on the move. Pedestrians and motorists are constantly viewing your business as they go about their day. The Greater Region of Geelong has a population of over 250,000 people and is one of Australia’s largest growth rate areas including the Bellarine Peninsula and Torquay. Make sure that your business is growing with it using Big Bus Media.

WHAT OUR CLIENTS ARE SAYING

  • The team at Big Bus Media are great partners for Jim's Cleaning ads to be seen in the Geelong area. From the design through to installation, they are professional all the way and clients notice them around town. Would recommend and will be a customer into the future!

    Mark Eather

    Jim's Cleaning (Geelong, Nth Geelong) Franchisee & Regional Franchisor

  • Working with Big Bus Media has been an absolute game-changer for our business. Their creative approach and strategic placement of our ads on buses have significantly amplified our brand visibility and message reach. From the initial consultation to the execution phase, their team demonstrated professionalism, creativity, and attention to detail. Thanks to their efforts, we've experienced a noticeable increase in customer engagement and brand recognition. We highly recommend Big Bus Media to any business looking to make a powerful impact through outdoor advertising.

    Amanda Davies "The Tractor Lady “

    Geelong Rural - Director

  • Working with Big Bus Media has been amazing for The Gordon. Their expertise in bus advertising has helped us reach our target audience in ways we never thought possible. The visibility and impact of our ads on buses have been nothing short of remarkable, driving significant brand recognition and customer engagement. If you're looking for a dynamic and results-driven advertising partner, look no further than Big Bus Media.

    Siarn Beattie

    The Gordon - Centre Marketing Consultant

BENEFITS OF BUS ADVERTISING.

Bus advertising makes sense - you control the message, you control the locations, and you get maximum value through a medium that’s on the move and produces results.

There are many benefits to using Big Bus Media for your outdoor advertising.

  • Get your message across to tens of thousands of potential customers everyday on an unavoidable, eye grabbing, moving billboard! Our buses are on rotating routes 5-7 days a week and up to 10 – 14 hours per day, this means your advertisement will be getting hours of exposure each and every day covering Geelong and Surroundings, the Bellarine Peninsula the Surf Coast. Never pay thousands for a small ad again!

  • Unlike other forms of advertising that pass by quickly, bus ads are stationary for a longer duration at bus stops and traffic lights, providing ample time for viewers to notice and absorb the message.

  • Bus routes cover various neighborhoods and demographics, allowing advertisers to reach a broad audience effectively.

  • The same people you talk to do the planning, design, manufacture and installion of your ads.

    Efficient and creative production gets your ad out there fast.

  • Big Bus Media is a partnership between two locally owned and operated companies, Signs t’Go and McHarry’s Buslines.

WE OFFER THE largest coverage area.

Covering Geelong and Surroundings, The Bellarine Peninsula and the Surf Coast.

Bus advertising offers unparalleled coverage, providing businesses with a significant advantage in reaching a wide audience. Unlike fleeting forms of advertising that pass by in an instant, bus ads benefit from extended exposure as buses traverse through bustling streets, make stops, and pause at traffic lights. This extended duration allows ample time for viewers to notice, engage with, and absorb the advertising message. Whether stationary at bus stops or in motion along busy routes, bus ads ensure that brands are consistently in the public eye, maximizing visibility and leaving a lasting impression on potential customers. With such extensive coverage, bus advertising stands out as a highly effective marketing strategy for businesses seeking to enhance brand awareness and reach diverse demographics in urban areas.

When it comes to visibility, reach and frequency, no other media type matches Big Bus Media’s bus advertising network in the region. Big, bold, in your face every day, and yet it is not an obtrusive medium - it’s part of our everyday outdoor life and offers information in a unique and powerful format.